Rockwell is a slab serif typeface available in multiple weights, and great for use in bold headlines or logos. Montserrat is nearly a spot-on match to Gotham with all the same sans-serif qualities.
Its thicker letter forms give it strength and structure. Gotham is a traditional American typeface that’s familiar to many, with its clean, straight edges and circular counters design. Besides its slightly shortened ascenders and its curved caps, it would be hard for the naked eye to tell them apart. Nunito is a great alternative to Avenir, with similar letter form shapes and geometric qualities. It was designed to be similar to Futura, but with its own stylistic twists. Thanks to places like Google Fonts, Adobe Fonts, Font Squirrel, and others, I was able to find a few great typeface alternatives to some designer favorites, all at no cost to you.Īvenir is a geometric, linear sans serif that’s dynamic in all its uses-both body copy and headlines. Unfortunately, the exploration of new fonts and the ability to obtain them can come at a high price if you aren’t careful and resourceful.
Serifs, sans-serifs, old style, handwritten, decorative, display: I love them all each in their own way.Ī great font can add to your brand identity. I’m sure there are other creative designers out there who can empathize with my obsession with typography.
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